Instagram's History: Full Evolution of Instagram Timeline (2024)
In this article, you’ll get a complete history of Instagram and the important events throughout the company’s history.
You’ll also get a rare look at what the original Instagram website and blog looked like back when it originally launched in 2010.
Here’s what Instagram’s about page looked like in 2010:
Here’s what Instagram’s website home page looked like in 2010:
Here’s Instagram’s first public blog post
(posted to Instagram.com in 2011):
History Of Instagram:
Instagram Timeline From 2010 to 2024
Instagram founders:
Kevin Systrom and Mike Krieger
When was Instagram founded?
October 6, 2010
(Instagram was originally only available for iPhone until 2012)
December 12, 2010
Instagram hits 1 million users
January 2011
Instagram introduces hashtags on the platform
April 3, 2012
Instagram launches on Android
April 9, 2012
Facebook announces they are buying Instagram for 1 billion dollars
May 18, 2012
Facebook goes public at $42 a share
February 2013
Instagram hits 100 million monthly active users
September 2015
Instagram ads launch globally
March 15, 2016
Instagram announces the feed is changing from chronological to algorithmic
May 31, 2016
Instagram launches IG business pages
August 2, 2016
Instagram announces ‘Stories’
February 22, 2017
Instagram launches carousel posts allowing multiple photos or videos in a single post
Jun 20, 2018
Instagram announces it has 1 billion users
June 20, 2018
Instagram launches IGTV and its standalone app
May 19, 2020
Instagram announces ‘shops’ on IG
August 5, 2020
Instagram Reels launch in over 50 countries worldwide
July 27, 2021
Instagram officially announces Instagram Reels can be up to 60 seconds long (to further compete with TikTok)